I focused on helping the bank create more engaging and intuitive online interactions to improve their partner, and employee digital banking experiences.
Project Date
March 20th, 2015
Role
UX Designer
Client
Standard Chartered Bank
Responsibilities
UX, UI, Sanity Testing
My work with the client started with reimagining the content and extending the existing Bank's global style guide. The aesthetic approach was designed to break away from the conventional corporate banking website – crammed, verbose and confusing. Whitespace and bold, large typography were prioritized to make the pages friendly, focussed and easily readable.
Corporate banking data is complicated and large. Content was broken into crisp, scan-able units and relevant information was provided on each page to help the user.
A card-based UX system was chosen – it is fresh and flexible, organizing information into chunks of content to aid scannability. The dashboard enables instantaneous and informed decisions to be made at a glance.
Real-time snapshots and historical trends enabling instantaneous decisions at a glance.
Progressive, Intuitive & Consistent workflows.
Web accessibility refers to the inclusive practice of removing barriers that prevent interaction with, or access to websites, by people with disabilities. When sites are correctly designed, developed and edited, all users have equal access to information and functionality.